A sizzler/trailer for a new insurance product roll-out. The goal is to socialize the product, let them know it’s coming, and give them a good vibe/feeling about the product so that they are more likely to sell it.
- 30 seconds or less
- Give people a laugh and a feeling
- Articulate in few words – who it’s for, what it’s about
- All stock assets while locked-down for COVID